Articles
Volume 1, Number 1 (July 2008): Virtual Worlds Research: Past, Present and Future
Volume 1, Number 2 (November 2008): Consumer Behavior in Virtual Worlds
| Guest Editor's Introduction |
| Natalie Wood |
Peer Reviewed Research Papers
| Consuming Code: Use-Value, Exchange-Value, and the Role of Virtual Goods in Second Life | |
| Jennifer Martin | |
| Abstract | PDF |
| Virtual World Affordances: Enhancing Brand Value | |
| So Ra Park, Fiona Fui-Hoon Nah, David DeWester, Brenda Eschenbrenner, Sunran Jeon | |
| Abstract | PDF |
| On the Relationship between My Avatar and Myself | |
| Paul R Messinger, Xin Ge, Eleni Stroulia, Kelly Lyons, Kristen Smirnov, Michael Bone | |
| Abstract | PDF |
| The Social Construction of Virtual Reality and the Stigmatized Identity of the Newbie | |
| Robert E. Boostrom, Jr. | |
| Abstract | PDF |
| The “New” Virtual Consumer: Exploring the Experiences of New Users | |
| Lyle R Wetsch | |
| Abstract | PDF |
Research Papers
| Ugly Duckling by Day, Super Model by Night: The Influence of Body Image on the Use of Virtual Worlds | |
| Enrique Becerra, Mary Ann Stutts | |
| Abstract | PDF |
| Symbolic and Experiential Consumption of Body in Virtual Worlds: from (Dis)Embodiment to Symembodiment | |
| Handan Vicdan, Ebru Ulusoy | |
| Abstract | PDF |
| Demographics of Virtual Worlds | |
| Jeremiah Spence | |
| Abstract | PDF |
“Think pieces”
| Surveillance, Consumers, and Virtual Worlds | |
| Douglas R Dechow | |
| Abstract | PDF |
| Second Life and Hyperreality | |
| Michel Maffesoli | |
| Abstract | PDF |
| Having But Not Holding: Consumerism & Commodification in Second Life | |
| Lori Landay | |
| Abstract | PDF |
| Metaverse: A New Dimension? | |
| Yohan Launay, Nicolas Mas | |
| Abstract | PDF |
| Virtual Worlds Research: Global X Local Agendas | |
| Gilson Schwartz | |
| Abstract | PDF |
| Real Virtual Worlds SOS (State of Standards) Q3-2008 | |
| Yesha Sivan | |
| Abstract | PDF |